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PPSC · PMS Punjab 2022

Journalism & Mass Communication, Paper II

100 marks · 3 hours · 8 questions
This paper Journalism & Mass Communication · all yearsQ. 1 · Define any five technological barriers…Q. 2 · How development journalism is different…Q. 3 · Keeping in mind the different…Q. 4 · Define the term "Development". What…Q. 5 · Describe any five types of…Q. 6 · Write a note on "Decline…Q. 7 · An effective "Public Relations Campaign"…Q. 8 · How would you differentiate between…With this paper← 20222023 →
3 hours · questions hide until you reveal them
Q. 1

Define any five technological barriers of communication with elaboration and relevant examples.

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Q. 2

How development journalism is different in its characteristics from other types of journalistic practices?

(20)
Q. 3

Keeping in mind the different communication techniques, how would you produce a message for an effective communication?

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Q. 4

Define the term "Development". What are salient features of Development Journalism and how it can be beneficial for a developing society like Pakistan?

(20)
Q. 5

Describe any five types of public relations tools for image building of an organization.

(20)
Q. 6

Write a note on "Decline of television advertising in recent era" by supporting or rejecting the concept.

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Q. 7

An effective "Public Relations Campaign" is made on the basis of diligently researched content. Discuss it in the light of the importance of scientific research in making a particular Public Relations Campaign.

(20)
Q. 8

How would you differentiate between advertising and publicity? Cite different examples to support your point of view!

(20)

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About this paper

The 2022 PMS Punjab Journalism & Mass Communication paper set by the PPSC. Question wording only; questions marked “Not yet checked” have not been compared with the official paper yet.

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